Once you’ve got your marketing plan pretty much setup for your business, you need other ways to increase the number of people seeing your offering. This is where online press release marketing and media can work your way. A business press release is really a form of media endorsement. This comes with a halo effect and instant expert status that can’t be bought. Watch the entire clip to get a few good ideas for spotting good press release hooks.
Want more strategies to go along with press release marketing? Get a complete copy of the Competition Crusher workshop at http://www.crusherworkshop.com