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Visa: Reinventing the Press Release with Click2View

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Visa: Reinventing the Press Release with Click2View

In 2014 Visa’s Digital Content Director for Asia Pacific, Kris LeBoutillier approached us to create an online newsroom for the region so they could speak directly to their audience of journalists, merchants, banks and regulators. The Visa AP News Room is now building an audience on the original and compelling stories we are telling with Visa and is a perfect example of the power of content marketing. For the full story, read it on http://click2view.asia/work/visa-reinventing-the-press-release/


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