Dan Janal is the author of Reporters Are Looking for You! and several other books. He’s been working in publicity, public relations and online marketing since the earliest stages of the internet.
In today’s show, Dan shares some brilliant insights into how press releases work, how to use them for maximum effect, and some new and exciting ways to get publicity and exposure for yourself and your book. If you’re interested in media exposure and publicity, grab your pen, start listening and take notes!
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