Strategy for pharmaceutical marketing and communications professionals- presentations and video content from our events covering, digital, mobile and social media marketing for pharma.

Digipharm Europe: Discussing the challenges and strategies used to enhance online communications, customer relationships, strengthen brand awareness and improve profitability in digital marketing for pharmaceutical/biotech.

Monitoring the conversations of key influencers
• Monitoring as an early warning system
• Monitoring leading to evaluation
• Monitoring leading to engagement
Speaker: Judith von Gordon, Head of Media & PR, Boehringer Ingelheim

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