A Bud Light executive has explained the reasoning behind a marketing partnership with a trans influencer that prompted some beer drinkers to boycott the brand. ABC News’ Derricke Dennis reports.

SUBSCRIBE to ABC News on YouTube: https://bit.ly/2vZb6yP
Latest updates: http://abcnews.go.com/
Watch FULL EPISODES on Hulu: http://abcn.ws/3bzvQQn

#budlight #budweiser #transgender #marketing #news #abcnews