Welcome to the MICHELIN CrossClimate² reveal, the new MICHELIN all-season-tyre.
Well-known for its high performance whatever the weather conditions, the all-season tyre category has grown steadily since its inception in 2015.
In 2021, Michelin is raising the bar even higher with the new MICHELIN CrossClimate² tyre.
00:00 introduction by Scott Clark, Michelin Executive Vice President
03:02 MICHELIN CrossClimate success story
09:53 MICHELIN CrossClimate 2 tyre reveal
16:36 technical demonstration in real and immersive conditions
28:13 question & answer session
➽ Who are we?
Michelin, a leading premium brand, is dedicated to sustainably improving the mobility of goods and people by manufacturing and marketing tires and services for every type of vehicle, including airplanes, automobiles, bicycles/motorcycles, earthmovers, farm equipment and trucks.
It also offers digital mobility services and publishes travel, hotel and restaurant guides along with maps and itineraries.
➽ On this channel, you will discover all our product range and learn more about our culture and innovations.
You will also be able to find exclusive test, comparisons and testimonials about Michelin.
➽ Find us also on:
Website : https://www.michelin.com/
Instagram : https://www.instagram.com/michelin/
Twitter : https://twitter.com/Michelin
Facebook : https://www.facebook.com/MichelinFrance/?brand_redir=233766426820527
Linkedin : https://www.linkedin.com/company/michelin/
Legal mentions available at : https://www.michelin.co.uk/auto/tyres/michelin-crossclimate-2