Getting ready to market your book? You may think you must write an author press release or hire a company to distribute your press release to announce your book launch. There’s nothing wrong with that plan, but if you’re hoping that an author press release will get you media interviews, then you may want to rethink your strategy.
In this video, Julie Broad, an Amazon overall #1 bestselling author and founder of a fabulous self-publishing services company, Book Launchers shares why they don’t write press releases for most book launches. Getting media attention is important for a successful book launch, and there can be value in writing an author press release for your book launch, but it’s not what gets media attention.
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