http://www.ereleases.com/insider/freebooksPH.html How to write a press release, also known as a news release, is a lot easier when you have dozens of free samples and templates right at your fingertips. No more guessing about the various types of formats, how to write a headline, whether you should use the 5 Ws in the first paragraph, how to include links in your press releases or various types of calls to action.
The Big Press Release Samples Book features examples for every occasion and industry.
Whether you need publicity for a new business venture, an existing small business or large company, or you need to know how to promote a new book, or you need PR for a nonprofit event, the press release is an invaluable tool that can make or break your efforts at gleaning some much-desired media attention from traditional journalists and bloggers, in addition to giving you online visibility.
At its best, a press release succinctly describes the who, what, where, when, why and how of your project in a manner that makes journalists say, “Wow! This is what we have been looking for.” At its worst, a press release reads as little more than an unintelligible sales pitch filled with errors of every kind.
A press release should be to the point and contain only the significant details that would attract the attention of media professionals and consumers. Press releases are usually no more than two pages long and contain complete media contact information, a headline, dateline, the body of the press release and three hash marketers that state, in journalistic terms, “the end.”
If it were easy to write a press release, there would be no need for press release writing services, press release writing articles, books and newsletters. Press release writing is definitely not easy. For this reason, Mickey Kennedy has pulled together tried and true examples of winning press releases covering various topics that will help to guide writers toward a successful media campaign and get them the free publicity they want in newspapers, magazines, on TV and radio, and online. These sample releases, perfect for public relations campaigns, have been crafted specifically for use in this book. All company, contact and service information is fictitious. Use these samples as starting blocks, templates or simply as sparks to generate ideas for your own press releases.
Here are the industries represented in this book:
Banking & Financial Services
Building and Construction
Environment and Ecology
Human Resources and Careers
Military and Defense and Homeland Security
Oil, Gas, Power and Energy
Small Business Services
Transportation and Trucking
New Product Sample
New Services Sample
Revised Product or Service (New and improved)
Winning an Award
Free Information: teleclass, seminar, ebook, newsletter or White Paper
Report, Survey or Poll
Recent Report, Survey or Poll
Call for Survey Participants
Personnel Change: Retirement, New Hire, Resignation or Death
Company or Product Anniversary
Expert Opinion on Subject within Industry
Announcement of Availability of Experts
Merger or Acquisition
New Contract, Grant or Client
Sales Promotion or Special Offer
Contest or Sweepstakes
Tips Sheet/Feature Article (top 10 holiday gifts, spring gardening guide, etc.)
Public Service Announcement
Retraction, Refutation or Correction Statement
Political Campaign Press Release Sample
It also includes tips on how to format a press release and “10 Essential Tips to Ensure Your Press Release Makes the News.”
Grab this free ebook right now and learn how to receive your free 10-minute phone consultation on how to write your next press release. You can use this for assistance with press release ideas.
Do-it-yourself PR is so much easier with these free samples and templates. And knowing how to promote your small business, nonprofit or event has never been easier. This popular public relations book has been used by thousands of self-promoters, PR people, publicists, authors, speakers and experts to get attention for a product, service, cause or issue.
Get it now before it’s gone. Go to http://www.ereleases.com/insider/freebooksPH.html and fill in your name and email address. Don’t forget to click on the confirmation link in your email. As soon as you do, you can access the 75 press release samples and templates.
Happy writing! Free publicity for your business is right around the corner.